As everyone heads back into the office the ‘to do’ lists hastily made in 2020, will be dusted off and removed from the desk drawer. On that post-it note will be some items that possibly became more of an obvious need by the end of a challenging 2020. Some will also be based on opportunities you really want to harness for this year.
Attract
Who gets to teach clients what good advice is?
For a long time, the financial services industry as a whole has been sending mixed messages to would-be clients about what advice actually is. It’s often a combination of going to see an adviser, buying a specific product, getting the best superannuation return…the list goes on.
How do I tell our story?
In today’s virtual business world, content is the only way to get ranked organically in searches online. It’s also the best dollar ROI (return on investment) for marketing you can get. It needs to be the cornerstone of your strategy. So let’s jump on the proverbial bandwagon, sharpen the pencils, and start ratcheting up your content game!
How to get my business online. Fast.
Many of us have been thrust into a challenging situation with COVID-19, both personally and professionally. Whether you’re a business owner that now has to struggle with the work from home gig, with the partner, the kids AND the dog, or you’re quickly trying to implement strategies for employees to work remotely AND find new ways to interact with clients or customers – it’s all pretty bloody overwhelming.